Pietro Landri

Fractional Chief Commercial Officer & Growth Strategist for B2B Manufacturers | 35+ years leading sales transformation, international market expansion, and revenue optimization. Expert in commercial excellence, go-to-market, channel management, digital sales, and customer intimacy. Built high-performing cross-functional teams. Core values: results, integrity, inclusion. ADDITIONAL DETAILS Go to market strategies - Sales enablement - Cross functional leadership - Sales process design - B2B sales strategy dedicated to customer journey with full intimacy at all touchpoints. P&L management, generating double digit revenue & profit growth for leading Multinational Companies. Business leader, empowering and coaching global KAMs, sales/marketing/technical teams. Sales channeling optimization initiatives, improving / building global networks of agents and distributors onto best practices of distributors/agents management. Commercial excellence C-Suite advisor designing & implementing transformation / change management initiatives into commercial scope. Passion for business development, opening new markets. Focused on product / process innovation. Striving to negotiate and close complex supply contracts aimed to deliver sustainable results, combining customer satisfaction and delivering targets. Global Player, natural integrator of multi-functional teams and silos breaker. Specialties: Commercial Excellence, International negotiation, Team Leadership, Contracts and Supply Agreements, New Markets opening / Business Development, Product / Process Development, Innovation Dialogue, Start-Up in Emerging Markets, Strategic Marketing, Global Key Account Management, Leading Sales Managers, Global Key Accounts, Agents, Distributors, Customer Service Representatives, Application Engineers. Professional trainings: Advanced negotiation, Project management, Designing Industrial / Business plans, Social selling / Employer branding.